Flow Progressive Logistics Signs Three-Year Sponsorship Deal with Al-Ittihad Saudi Club

Flow Progressive Logistics, a subsidiary of the Alsulaiman Group, announced on Wednesday the signing of a three-year sponsorship agreement with Al-Ittihad Saudi Club, one of the most storied football clubs in Saudi Arabia. The signing ceremony took place at the club’s headquarters and was attended by Saud Alsulaiman, Co-Founder of Flow and CEO of Alsulaiman Group, and Loay Mashabi, Chairman of Al-Ittihad Club.

As part of the agreement, the “Flow Progressive Logistics” logo will be prominently displayed on the shoulder of Al-Ittihad’s jerseys throughout the sponsorship period. This partnership comes at a time of rapid growth and significant investment in Saudi sports, driven by the leadership of Crown Prince Mohammed bin Salman, who is championing the advancement of sports in the kingdom, with a particular focus on football.

Saud Alsulaiman, CEO of Alsulaiman Group, expressed pride in the partnership, stating, “We are honored to be part of this journey with Al-Ittihad, a club that not only has a rich history in Saudi football but is also pivotal to its future. This partnership goes beyond sponsorship; it represents a shared commitment to achieving greater success and elevating Saudi sports on the global stage.”

Engineer Loay Mushabi, Chairman of Al-Ittihad Club, emphasized the club’s dedication to creating a favorable investment environment. He noted, “At Al-Ittihad, we are focused on establishing an attractive platform for companies and organizations to leverage the immense value of our club. Our rich history, current achievements, and passionate fanbase are testament to our strength, as demonstrated by our impressive attendance figures. We are delighted to partner with a distinguished national company like Flow Progressive Logistics, which has placed its trust in Al-Ittihad Club and its fans to help achieve its goals.”

The partnership coincides with Flow’s celebration of its 10th anniversary, a milestone that underscores the company’s growth and success as one of the top 10 logistics firms in the Middle East. The agreement aims to bolster Al-Ittihad’s future endeavors and aligns with Flow’s vision of supporting the community and contributing to the development of the sports environment, in line with the objectives of Saudi Arabia’s Vision 2030.

This collaboration marks a significant step in enhancing the stature of Saudi sports and solidifying Al-Ittihad’s position as a leading football club in the region.