Lahore, Pakistan: Punjab Information Technology Board has launched a project named ‘Herself’ meant to empower females freelancers and bringing them in economic drive.
The project aims to achieve its objective through a series of IT based trainings and workshops for women populous of Pakistan which will allow these women to use freelancing, a powerful self-sustaining tool of today.
Chairman of PITB Dr. Umar Saif said ‘Herself’ will center around getting women more and more productive. The project would be directed at making women skilled enough so that they can earn by the tool of freelancing. He was addressing launching ceremony of “Herself” held at Arfa Software Technology Park, Lahore.
The launch kicked off with a very inspirational video of acid burnt victims Depilex Smileagain Foundation. This was followed by a run through of the entire program of Herself by Zainab Tariq, Asst. Program Manager Plan9 – PITB’s Tech Incubator & Mehak Jamal, Asst. Program Manager TechHub Connect. Master of the ceremony was Faryal Asghar, Business Development Associate at PlanX.
The participation of women in the workplace plays great role in the economic progress. The women make up more than 50% of the population and not including them in the workplace means effectively cutting the economic gains by half. While speaking on the graveness of this issue, Dr. Umar Saif further said.
In Pakistan, this potential is not fully realized. According to world economic forum, it is estimated that Asia as a whole loses $40 billion each year as a result of gender gaps in education and employment, with women 70% less likely than men to be in employment. I hope our state of the art programs like Plan9, PlanX and TechHub Connect will fill this gap through ‘Herself’ effectively.” He told that PITB would start e-Rozgar Program to train large number of youth across the Punjab during next fiscal year.