Most Demanding and Best Selling Online Products in Pakistan

Online shopping is a growing trend in Pakistan; both buyers and sellers are massively increasing. Pakistan’s E-commerce market has experienced 72 percent (ExD) annual growth in the last couple of years. 

Moreover, according to the sales prediction, it will cross one billion dollars by the end of 2020, that’s pretty exciting for new businesses taking the digital path. Besides, comparing the statistics of 2017—Pakistan has crossed $622 million already.

Other items in demand are footwear, jewelry, beauty products, home decor items, bedding products, kitchenware, baby care products, and handmade items as highlighted by the best online selling website in Pakistan.

Top Selling Online Products in Pakistan:

Apparels:

The fashion and apparel industry of Pakistan has shown commendable growth in recent years. Moreover, the entrance of some large textile groups is another factor of the rising percentages. 

There are around 40-50 high-end fashion brands in Pakistan, and their revenue generation is in the billions. About 32-35% of entire sales generate from apparel. Besides, the apparel industry has shown diversity in Pakistan, which has given rise to online selling. 

Footwear:

The footwear industry is one of the ancient trades of Pakistan—experienced in producing high-quality finished products. Moreover, this particular industry holds great potential to grow. 

Also, Pakistan exports footwear to more than 60 countries. You can quickly get the right footwear online. There are many varieties available whether you are looking for pumps, crocs, sandals, stilettos, slippers, closed shoes, beach shoes, sneakers, joggers, galoshes, etc. 

Jewelry:

The jewelry market in Pakistan is an advancing industry—experiencing rapid growth over the past few years. The wave of online jewelry shopping has been increasing since 2017.

However, buying gold or diamond jewelry is still an in-store experience. The buying and selling of artificial jewelry is a pretty good market online. Besides, due to advancements in technology and techniques, artificial jewelry contributes as a significant product for the e-commerce industry.  

Fashion Accessories:

Styling is incomplete without fashion accessories. The fashion world is changing, and new patterns and trends are being introduced. Pakistan’s online industry and e-commerce have shown remarkable growth, and fashion has taken a big slice in overall sales. 

Fashion accessories include; watches, belts, studs, necklaces, headbands, wallets, etc. The majority of the women save their time from roaming market to market for the perfect fashion accessory, simple they order online. With the increasing online buying and selling trend in Pakistan, fashion accessories are available on every other website. 

Beauty Products:

The beauty and personal care industry has shown laudable growth despite inflation and rising prices. Beauty products also fulfill emotional needs, especially in Pakistan. However, the increase can also be associated with the standards of society. 

Besides, you can also consider beauty products as inflation-resistant. Comparing the statistics of 2017—valued at $455.3 billion, the online beauty care industry is estimated to grow by 5.9%. It has shown an increase of 22% over the last seven years. Moreover, the trend is also increasing due to the added exposure to international beauty trends. 

Home Decor Items:

With the emerging trends of decorating and revamping the house, Pakistan’s home decor industry has risen since 2018. Given the favorable socioeconomic factors for the past years, the expansion of the middle class is a known factor in this industry’s growth. 

Besides, with the emerging local brands, it is now affordable for the Pakistani market to afford quality products at reasonable rates. Comparing the floor covering, furniture, and home textile, the three significant segments of home decor items—floor covering has shown the most growth online. 

Other than that, Draper, covers, vases, hangings, table mats, coasters, rugs, carpets contribute to online sales. 

Bedding Products:

Bedding products are in the list of most demanding online products in Pakistan. Mattresses, pillows, comforters, blankets, bedsheets, etc. are included in the bedding category. Not just in Pakistan, bedding products have shown remarkable growth globally as well. Pakistan’s textile industry contributes to 57% of the country’s overall exports. 

With the emerging local brands having bedding products, Pakistani’s have shown a keen interest in such products. Moreover, with the accurate measurements given on the pages and website, it is quite easy to buy such products online. Besides, the pillow segment is forecasted to show the highest sales during 2020-2025. 

Kitchenware:

Gone are the days—where people used to go to markets for buying kitchen products physically. Crockery, cutlery, table mats, and such products are also related to Pakistan’s culture and heritage. With the new dishes and innovations in food, people now prefer to have combination products. 

People now buy products directly from the manufacturing company that, too, with just a click. Storage jars, utensils, pans, ovens, and whisk everything is available online. Besides, with the increasing trend of baking, people now buy whole baking kits online.

Baby Care Products:

The boom of online products has taken over baby-care products as well. However, the rise can also be associated with counterfeiting products that are physically available in the market. 

People now believe in the products that are sold online, considering the buyers’ reviews and feedback. The trend of imported products can also be the reason why baby-care products are the most demanding online products. Products including soap, powder, creams, diapers, swaddles are sold extensively online. Feeding bottles, pacifiers, pumps, and sterilizers also come under the same umbrella. 

Handmade Items:

The handicraft industry of Pakistan has shown tremendous growth in the last 10-15 years. The online market showed a boom three years back when people started to sell such products online. Many Pakistani women are working remarkably for handmade products that are too online. Moreover, handmade items in Pakistan can also be considered luxury items. E-commerce and third-party websites are also encouraging women to place their products on their websites. 

“Shop till you drop” was something in the past. Thanks to the online market, one can get anything they want, and it is delivered at their doorstep. Ever Since online stores have taken over the internet, it is now much easier to shop for your favorite category. The online market of Pakistan has left retailers in a bit of stress.