Steve Jobs, the late co-founder, chairman and CEO of Apple Inc., Three years since his death, the company Steve Jobs led has more than doubled in size and continues to engage in risky, inspired innovations like the Apple watch.
He was often described as difficult and obsessive over the smallest details in the design of his products. Rick Tetzeli, co-author of Becoming Steve Jobs: The Evolution of a Reckless Upstart into a Visionary Leader, believes that the company’s continued success is one of the Apple co-founder’s greatest legacies.
For the book, Tetzeli interviewed the people who knew Jobs best. Through such stories, he and co-author Brent Schlender explore the many facets of Jobs’ personality.
Senior Apple executive Tim Cook, and a very good friend of Jobs told Tetzeli how selfless Jobs was when he did not accept Cook’s liver for his transplant in 2009 when he was still on the waiting list. He showed honor and dedication in every phase of his life, whether personal or professional.
Steve Jobs changes the way how people sees technology. It makes technology a mobile thing in a way that it had never been before.